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General information

Name
National Consulting Marketing Senior Manager
Posting Title
National Consulting Marketing Senior Manager - Large Global Firms
Ref #
2235689
Date Published
Tuesday, August 26, 2025
City
Springfield
State
Missouri
Country
United States
Job Category
Marketing & Business Development
Advertised Location
US-FL-Tampa Bay, US-GA-Atlanta, US-IN-Indianapolis, US-MA-Boston, US-MO-Kansas City, US-MO-Saint Louis, US-MO-Springfield, US-NC-Charlotte, US-NC-Raleigh, US-PA-Fort Washington, US-TN-Nashville, US-TX-Dallas, US-TX-Houston, US-VA-Tysons
Working time
Full Time

Description & Requirements

At Forvis Mazars, our Consulting practice thrives in a complex, ever-evolving world. We partner with leading global institutions to enhance efficiency, reduce risk, and drive performance through technology-enabled strategies. 

We’re seeking a Consulting Marketing Senior Manager with experience in financial services consulting and a strong track record in digital marketing leadership. This role leads a high-performing team in executing integrated, omni-channel campaigns that support our ambitious 20% year-over-year growth goals. 

As the marketing lead for top-tier global clients, you’ll collaborate closely with client-facing leaders to shape strategic messaging, deliver value-driven thought leadership, and amplify our Consulting capabilities. This position blends high-level strategy with hands-on execution, requiring both business acumen and marketing precision. 

What You Will Do: 
  • Develop and implement targeted marketing strategies for the financial services sector. 
  • Lead and mentor a team of marketing professionals, fostering collaboration and driving performance.
  • Design and execute innovative digital campaigns to enhance brand visibility and customer engagement. 
  • Plan and manage integrated marketing campaigns across service lines and the Global Firms segment, including print, digital, and social media elements. 
  • Leverage data-driven insights to evaluate campaign effectiveness and optimize performance. 
  • Oversee the planning and distribution of thought leadership content as part of a comprehensive content marketing strategy. 
  • Collaborate with national office centers of excellence to execute client-focused marketing tactics and monitor outcomes. 
  • Manage multi-industry partnerships with external associations, including content development and insight programs. 
  • Strategize and coordinate firm participation in industry trade shows and conferences, including sponsorships, event planning, booth logistics, and post-event follow-up. 
  • Build strong relationships with client service professionals to support local marketing initiatives. 
  • Provide strategic input on complex sales pursuits and proposal development. 
  • Conduct business intelligence research and develop targeted pursuit lists. 
  • Serve as the liaison with web development teams to ensure website content is current and optimized for search engines. 
  • Ensure consistent application of the firm’s brand across all marketing channels and audiences. 

Minimum Qualifications: 
  • Bachelor’s Degree in English, Business, Marketing, Communications or relevant field 
  • 8+ years of marketing experience in high-growth environments, with a strong emphasis on B2B, and experience within a Top 10 professional services or public accounting firm
  • 5+ years of proven success in demand generation and revenue marketing 
  • Expertise in performance marketing, including lead generation, SEO/SEM, content strategy, and integrated omnichannel campaigns (digital and traditional) 
  • Strong analytical and problem-solving skills 
  • Proficient in CRM systems with experience extracting and leveraging insights 
  • Exceptional communication and presentation abilities 
  • Proficient in Microsoft Office Suite 
  • Demonstrated ability to build and lead high-performing teams 
  • Experience marketing complex solutions to enterprise-level clients
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